Explore the manufacturers leading the health and fitness industry at the upcoming HFA Show in San Diego

Discover the HFA Show: A Must-Attend Event for Home Builders and Interior Designers

In an era where wellness and healthy living are at the forefront of consumer priorities, the integration of fitness spaces into residential and commercial designs has become more than a trend-it’s a necessity. If you’re a home builder or interior designer looking to elevate your projects with cutting-edge health-focused features, mark your calendars for The HFA Show 2026. This premier event, organized by the Health & Fitness Association (formerly IHRSA), is set to take place from March 16-18, 2026, at the San Diego Convention Center in beautiful San Diego, California. Here’s everything you need to know about the show and why it could be a game-changer for your professional toolkit.

What is the HFA Show?

The HFA Show is the health and fitness industry’s flagship conference, bringing together global leaders, executives, club owners, operators, and fitness professionals for inspiration, education, and innovation. Spanning three dynamic days, the event features a robust lineup of keynote speakers, educational sessions, networking opportunities, and a massive trade show floor. This year’s highlights include:

Keynote Speakers: Renowned figures like Erica Dhawan (expert in connection and innovation), Jesse Itzler (entrepreneur and endurance athlete), and Apolo Ohno (Olympic speed skater and motivational speaker) will deliver insights on leadership, resilience, and pushing boundaries—themes that resonate beyond fitness into design and construction.
Educational Tracks: Over 150 expert presenters cover topics such as Technology & Operations, Programming, Retention & Experience, Leadership & Career Growth, Studio Trends, Staff Management, Sales & Marketing, and Research & Advocacy. These sessions dive into optimizing efficiency, integrating technology, designing engaging programs, and staying ahead of industry trends.
Trade Show Floor: Open on March 17-18, this marketplace boasts over 400 exhibitors showcasing the latest in fitness equipment, software, programming innovations, and more—with live demonstrations to spark ideas for real-world applications.
Special Events: Kick off with a Women’s Leadership Summit (March 16), enjoy morning workouts on the trade show floor, attend the HFA Hall of Fame Induction Ceremony, and unwind at networking lounges, forums, and the Kick-Off Party. Plus, explore San Diego’s vibrant spots like the Gaslamp Quarter during downtime.

As a hub for the fitness world, the show isn’t just about workouts-it’s about building sustainable, impactful businesses and communities centered on health.


Photo Credit- HFA


Why Should Home Builders Attend?

Home builders are increasingly tasked with creating spaces that support holistic lifestyles, from smart homes to eco-friendly builds. The HFA Show offers unique value by bridging the gap between fitness trends and architectural innovation:

Learn more about the best brands in the industry: Explore the trade show floor featuring hundreds of exhibitors, from innovative startups to the world’s largest suppliers- giving you firsthand access to brands innovating and blazing the trail.
Stay Ahead of Market Demands: With wellness real estate booming, understanding consumer preferences for health-focused amenities (e.g., ergonomic and impactful layouts) is crucial. The show’s Research & Advocacy track provides data on industry trends, helping you anticipate what buyers want in 2026 and beyond.
Network for Collaborations: Connect with fitness brands and suppliers who could partner on projects like community wellness centers or luxury developments. Exclusive meet-ups and international forums open doors to global insights, potentially even leading to joint ventures in health-oriented housing.

Attending could directly influence your next project, turning standard builds into sought-after wellness havens.

Why Should Interior Designers Attend?

Interior designers play a pivotal role in making spaces not just beautiful, but functional and life-enhancing. The HFA Show is a treasure trove of inspiration for those specializing in residential, commercial, or hospitality interiors:

Design for Fitness Integration: Explore exhibitors’ latest offerings in equipment and innovations that can be seamlessly incorporated into home designs-think sleek, space-saving machines for compact spaces or aesthetic upgrades for high-end home havens.
Enhance Client Experiences: Tracks like Retention & Experience and Studio Trends focus on creating engaging environments that boost user satisfaction. Apply these principles to design inviting home workout areas, yoga rooms, or recovery spaces that prioritize comfort, lighting, and acoustics.
Gain Trend Insights: From sustainable flooring materials to AI-driven personalization, the show highlights what’s next in wellness design. This knowledge can help advise clients on future-proofing their homes, such as incorporating biophilic elements or modular furniture that supports active living.

By attending, you’ll return with fresh ideas to differentiate your portfolio and meet the growing demand for health-conscious interiors.

Practical Details and How to Get Involved

Registration is flexible with the “Your Show, Your Way” approach, offering discounted passes for HFA members along with exclusive perks like special meet-ups and networking invitations. Hotels are conveniently located near the San Diego Convention Center for easy access.Whether you’re an HFA member or not, early registration is recommended to secure your spot amid the expected crowd of industry trailblazers.

In summary, The HFA Show 2026 isn’t just for fitness pros-it’s a forward-thinking platform where manufacturers, suppliers, home builders and interior designers can glean actionable insights to create healthier, more innovative spaces. If you’re passionate about blending design with wellness, this event could redefine your approach. Head to the official site to register and start planning your trip to San Diego today!

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