Life Fitness Partners with Merrithew to Expand Premium Pilates in the US

Life Fitness and Hammer Strength have named Merrithew their exclusive U.S. Pilates equipment partner. The collaboration brings premium reformers, studio solutions, and mindful movement programs to commercial gyms, hospitality, and wellness facilities nationwide.

With the Pilates market showing booming growth, this partnership makes high-quality Pilates more accessible to operators looking to meet rising demand for low-impact, results-driven fitness.

Strong Growth in the U.S. Pilates Market

The U.S. Pilates and yoga studios industry reached approximately $19.2 billion in 2025, with a compound annual growth rate of 11.1% from 2021–2026 despite minor recent fluctuations. Broader wellness trends, including demand for low-impact strength training and hybrid studio offerings, continue driving interest in professional-grade Pilates equipment.

The Life Fitness–Merrithew partnership positions both brands to capture this expanding market by making premium Pilates more accessible to operators nationwide.

We are still awaiting details on pricing and availability. Contact us if you have questions!

Read the full article here.

References:
– Official announcement
– Partnership details
– U.S. market data: IBISWorld Pilates & Yoga Studios Industry Analysis (2026)